Privacy Policy
At Fs group, we are committed to protecting and respecting the privacy of our website visitors. This policy outlines how we collect, use, and protect your personal information.
What Information Do We Collect?
- Account Information: If you have a web account with us, we’ll collect your name, billing/delivery address, order history, email, and telephone number, items added to your basket, and wish list choices.
- Mailing List Information: If you subscribe to our mailing list, we’ll collect your email address.
- Technical Information: We collect technical information about your computer and your visits to and use of this website (including IP addresses, geographical locations, browser types and versions, operating systems, referral sources, length of visits, page views, website navigation paths, advertisements clicked on, and search terms entered through Google Analytics).
- Cookies: Information gathered by the use of cookies in your web browser. Further information about our use of cookies is provided later in this Privacy Policy.
When Do We Collect Your Personal Data?
- When you visit our website and use your account to buy products or place an order by phone or in-store.
- When you make an online purchase.
- When you create an account with us.
- When you purchase a product by phone but don’t have (or don’t use) an account.
- When you engage with us on social media.
- When you sign up for our mailing list/newsletter online or in-store.
- When you contact us with queries, complaints, etc.
- When you choose to complete any surveys we send you.
How & Why We Use Your Personal Information
- Order Processing: To process any orders that you make using our website or in-store. If we don’t collect your personal data during checkout, we won’t be able to process your order and comply with our legal obligations. Your details may need to be passed to a trusted third party, such as a courier company, to deliver the product you ordered. We may keep your details for a reasonable period afterward to fulfill any contractual obligations, such as refunds.
- Customer Service: To respond to your queries, refund requests, and complaints. Handling the information you sent enables us to respond. We may also keep a record of these to inform any future communication with us and to demonstrate how we communicated with you throughout. We do this on the basis of our contractual obligations to you, our legal obligations, and our legitimate interests in providing you with the best service and understanding how we can improve our service based on your experience.
- Fraud Prevention: To process payments and prevent fraudulent transactions. We do this on the basis of our legitimate business interests. This also helps to protect our customers from fraud. All our website financial transactions are handled by our payment service provider through a Secure Payment Gateway with SSL encryption.
- Marketing: With your consent, we will use your personal data, preferences, and transaction details to keep you informed by email about relevant products, including tailored special offers, discounts, promotions, events, competitions, and more.
- Improvement of Services: To develop, test, and improve the systems, services, and products we provide to you. We’ll do this on the basis of our legitimate business interests.
- Legal Compliance: To comply with our contractual or legal obligations to share data with law enforcement.
- Feedback Requests: To send you survey and feedback requests to help improve our services. These messages will not include any promotional content and do not require prior consent when sent by email or text message. We have a legitimate interest in doing so as this helps make our offerings more relevant to you.
Your Rights Over Your Personal Data
- Access and Edit: You can access and edit your personal data, such as updating your shipping address or telephone number, via your account settings at any time.
- Withdraw Consent: Whenever you have given us your consent to use your personal data, you have the right to change your mind at any time and withdraw that consent. Please contact admin@fashionistagroup.shop with your request.
- Unsubscribe: You can stop the use of your personal data for direct marketing at any time by clicking the ‘unsubscribe’ link in any email we send you. You can also unsubscribe by logging into your account and updating your newsletter preferences.
The Legal Bases We Rely On
The law on data protection sets out several different reasons for which a company may collect and process your personal data, including:
- Consent: In specific situations, we can collect and process your data with your consent. For example, when you tick a box to receive email newsletters.
- Contractual Obligation: In certain circumstances, we need your personal data to comply with our contractual obligations. For example, if you order an item from us for delivery, we’ll collect your address details to deliver your purchase and pass them to our courier.
- Legal Compliance: If the law requires us to, we may need to collect and process your data. For example, we can pass on details of people involved in fraud or other criminal activity affecting Fs Group to law enforcement.
- Legitimate Interest: In specific situations, we require your data to pursue our legitimate interests in a way that might reasonably be expected as part of running our business and which does not materially impact your rights, freedom, or interests. For example, we may use your purchase history to send you or make available personalized offers.
Disclosures
We may disclose your personal information in the following circumstances:
- To the extent that we are required to disclose information by law.
- In connection with any legal proceedings or prospective legal proceedings.
- In order to establish, exercise, or defend our legal rights (including providing information to others for the purposes of fraud prevention and reducing credit risk).
Except as provided in this Privacy Policy, we will not provide your information to third parties of any kind.
Security of Your Personal Information
Our site uses secure server software to protect your information whenever you place an order or access your account information. This software encrypts information you input before it is sent to us to minimize the risk of it being intercepted before it is received by us. Our SSL encryption ensures that all online transactions made with us are completely secure.
We will take the highest level of precaution, in accordance with industry standards, to prevent the loss, misuse, or alteration of your personal information. However, while we take all the necessary steps to exclude viruses from this website, we cannot guarantee that such attempts will be successful and therefore cannot accept liability for such viruses.
Cookies
A cookie enables the web server to identify and track the web browser. We use cookies to keep track of what you have in your basket and to remember you when you return to our site.
Cookies consist of information sent by a web server to a web browser and stored by the browser. The information is then sent back to the server each time the browser requests a page from the server.
We use session cookies on the website. Session cookies will be deleted from your computer when you close your browser. We will use the session cookies for the following purposes: to keep track of you while you navigate the website and to keep track of the contents of your shopping cart.
We use persistent cookies on the website. Persistent cookies will remain stored on your computer until deleted, or until they reach their specified expiry dates. We will use the persistent cookies for the following purposes: to enable our website to recognize you when you visit and to remember your preferences relating to the use of our website.
We use Google Analytics to analyze the use of this website. Google Analytics generates statistical and other information about website use by means of cookies, which are stored on users’ computers. The information generated relating to our website is used to create reports about the use of the website.
Policy Amendments
We may update this Privacy Policy from time to time by posting a new version on our website. You should check this page occasionally to ensure you are happy with any changes. Personal information submitted to us via this website will be used for the purposes specified in this Privacy Policy or in relevant parts of the website.